Tourism board wants Ghetto Kids in the AFCON 2027 marketing mix

The Uganda Tourism Board wants Ghetto Kids in the marketing mix as the country prepares for AFCON 2027, UTB’s Juliana Kaggwa said this month. The troupe is already one of the most recognisable Ugandan acts abroad. Kaggwa’s argument is that football fans who have never heard of Bunyonyi might still know the dance, and that this is a way to sell the country beyond wildlife brochures. For Kigezi, the follow-through would be packages that actually include the south-west, not only Kampala hotels and a stadium. _Based on UTB comments, 4 August 2026._